SHINHEE PARK
Reborn / Tall Story
Music Video (4min, 2023)
Production Designer
Directed by : Jaehwan Lee
Time : 2020s
Place : Seoul, Korea
Genre : Drama
Synopsis
Intro
I thought there was a path that only I could go for the rest of my life, and that path was right and correct.
The view I was looking at was as if it were located in the middle of the plain,
I thought the peaceful days would wait no matter which direction I would go.
But life slowly brought me misfortune as if it denied me.
It overturned me so slowly that I didn't have to notice.
Life lies to me.
1
When I was struggling with life, people around me said "It is only now that you've been going through reality.
You are still young and immature, so there is time to suffer."
After hearing that, I didn't want to admit it.
However, having already lost my mind, I followed the path that others called 'the correct answer'
for a long time as if I were not myself. Is this the answer after all?
2
One day, I had a dream about when I was younger.
Even if it was just a few years ago, I looked so young. At that time, I tried to look strong,
but I was soft-hearted. The problems that seemed so big that I couldn't even get close to them are now little problems, less than dust. But when I looked back at the calm waves that I ignored, I found that it was a huge wave that was about to take over my whole life. Maybe I made myself who I am even though I knew it.
3
I woke up from a dream and had a headache.
I felt betrayed because all the words that people I believed said seemed like lies.
The pleasure was in the hope that the idea I had been thinking for a long time might be right.
Various emotions and thoughts hit my head and caused headaches.
To go back to the original state, I decided to find the cause.
I wandered around in unknown places until my feet hurt, and I reminisced.
But when I happened to look in the mirror, the only thing that was reflected was me,
who was worn out more. Isn't it all meaningless?
Storyboard - Part 1




Storyboard - Part 2




Reference










Postmodern / Bauhaus / Simple / Stillness / Consultation center
The director wanted a concept of psychiatry, but to be closer to a psychology consultation center than a hospital.
Since it is related to mental illness, I thought even if it is a music video, authenticity is important.
Therefore, I conducted a data survey through the artist, Davii, and acquaintances
who go to the psychology consultation center, and I referred to films and photos about psychiatry.
: The counselor's back wall should be neat and not with many things (because it's a wall the patient faces, it usually has simple frames such as geometric paintings). There are books about the brain, plants, a tea kettle,
and piles of papers. Behind the patient is a bulletin board with images of things related to the brain.
Costume
[PART 1]
LOOK 1. Forest Trail
#fancy decoration #restriction #white

[PART 1]
LOOK 2. Black Horizon
#dark #sombre #pessimistic #damage



[PART 1, 2]
LOOK 4. Hanging out with friends
#decadence #funcky #casual #hip #Y2K #unique pattern


[PART 1, 2]
LOOK 3. Consultation center
#decadence #funcky #casual #hip


[PART 1, 2]
LOOK 1. Consultation center
#white #doctor


Prop Design
Denim Mask







To show the funky and hip vibe of the main character, Davii,
a collage of jean fabric was made with hand sewing and a sewing machine.

Graphic Design
Used software : Adobe Illustrator







Set Design

The office set has been transformed into a psychological consultation center.
I wanted it to be a place to give a comfortable mood than a cold hospital,
so I arranged plants and warm-colored props.
Location Scout Sketch

Design sketch
3D Model
Used Software : Sketchup









Set Dressing
Original Location

After Dressing





A consultation center where Davii receives mental counseling.
Many plants have been arranged to create a comfortable atmosphere.
Simple, Bauhaus-style furniture pieces have been placed, and geometric frames have also been hung on the wall.





Original Location

After Dressing

